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Sardo & Matchroom Sign DealWith a total 511 matches to be played over the nine days of the tournament, senior referee Michaela Tabb and her team will be setting the balls for a potential 5,175 racks of 9-Ball pool! With the World Pool Championship going live to over 70 countries around the world, that represents an awful lot of exposure for the Sardo Tight Rack M-2000. Commented Matchroom Sport Chairman Barry Hearn, " Over the years we have experienced some problems with racking the balls. Players have complain that the balls are not frozen, they're too high, too low, wrong colour and the wrong shape. Therefore I am absolutely delighted that we are using the fool-proof Sardo Tight Rack M-2000 to ensure complete parity in all racks at this year's World Championship. " Our events are always first and foremost a lot of fun and I'm sure that the people at Sardo will enjoy working with the best in the business. After the World Championship we will be looking to develop our relationship with Lou Sardo Products." Lou Sardo, President of Sardo Industries, "With the amount of development we have put into the Sardo Tight Rack we are happy that it is the way forward for tournament pool and there is no bigger tournament than the World Championship. The Sardo Tight Rack M-2000 is a global product and we are looking forward to the world-wide exposure we will receive through Matchroom Sport." Notes Lou Sardo Products Lou Sardo is an avid pool player and as such, knows that the outcome of a match depends on having a tight rack for the opening break. Aware of the need for repeatable precision in racking the balls, he began inventing and developing the Sardo Tight Rack. He is a perfectionist and it took many years of development, testing, and careful attention to detail on numerous prototypes to get the Sardo Tight Rack M-2000 to the prestigious level of excellence it has attained. Lou Sardo is looking forward to having the Sardo Tight Rack M-2000 used at the World Pool Championship in July. The use of the Sardo Tight Rack M-2000 in this and other world-wide tournaments proves that it lives up to its claim and gives you the tightest rack possible every time. Contact: E-mail address: sardotightrack@aol.com Matchroom Sport Barry Hearn has been involved in sports promotion since the 70's and over the years has developed his Matchroom Sport company into one of the world's largest independent producers of televised sports with a roster of events that in 2000 produced over 7000 syndicated television hours. Starting in snooker, Hearn was a prime mover in the explosion of the game in the 80's when he managed the top seven players in the world including six-times world champion Steve Davis. Hearn then conquered the world of boxing, going on to promote over 100 world title fights. Since then Matchroom Sport, whilst still heavily involved in snooker and boxing, have branched out into niche sports such as fishing, bowling, poker and American pool, a sport in which Matchroom are now the biggest promoters in the world.
Contact: luke.riches@matchroom.com |
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