Matchroom & Diamond agree three year deal

AFTER A HIGHLY successful partnership in 2012, Matchroom Sport can announce that DIAMOND BILLIARD PRODUCTS INC. will be the Official Table Supplier to their three annual pool tournaments in a recently signed long-term agreement.

With three events in the calendar, action gets underway next month with the World Cup of Pool at the York Hall in London. That is followed by the 21st edition of the World Pool Masters in Barnsley in October. Finally, the year culminates in Las Vegas when the 20th anniversary Mosconi Cup takes place at the Mirage in early December.
The agreement is for three years which takes it right up to the 2015 Mosconi Cup in the USA and DIAMOND will be supplying their world class tables for use in all events.
Chad Scharlow, Vice President of DIAMOND BILLIARD PRODUCTS INC. commented, “DIAMOND recognizes the importance of displaying our brand internationally and there is no better stage than the Matchroom Sport events!  DIAMOND is very excited to be once again working with Matchroom Sport to supply DIAMOND pool tables to not only the Mosconi Cup event but also to the World Pool Masters and World Cup of Pool events.
“DIAMOND is constantly looking for ways to give back to this great sport.  I can think of no better way to increase awareness and build excitement for pool than working with a company like Matchroom Sports.  The international television markets are demanding high quality pool tournaments and DIAMOND is excited to put our world class tables on display.
“DIAMOND’s long term goal is to build our company into an internationally recognized brand and Matchroom Sport provides the perfect platform” he added.
Matchroom Sport Chairman Barry Hearn said, “We’re absolutely delighted to be working with Diamond Billiards for the next three years. 2012 proved what a success their tables were at Matchroom Sport events and they are hugely popular with the players.
“Diamond is becoming a global brand now and we are excited to be working with them over the coming years as they build upon their success around the world,” he added.